Tape & Label

Making substrates functional with chemistry

Chemistry’s role in turning substrates into functional rolls of tapes and labels for packaging applications often doesn’t get the credit it deserves.

Without chemistry, tapes and labels won’t perform their crucial role of protecting, securing, branding and communicating the contents and destination of a package.

At Archroma Packaging Technologies we create tailor-made, high-performing coatings, adhesives, primers and colorants that enable superior functionality in narrow web tape and label applications, while minimizing environmental impact with water-based solutions and maximizing the prospect of a circular packaging ecosystem.

We don’t rely on ‘off-the-shelf’ products to solve problems – we work hand-in-hand with our customers to formulate solutions that meet specific needs.

The evolving requirements of tapes and labels

The growth of e-commerce has transformed the packaging tapes and labels market. Growth brings new challenges, of course, especially from consumers who want the future of packaging to exist within a circular economy. They want packaging that doesn’t risk harming the environment. At the same time, they want packaging to protect what they’ve bought, in transit.

And the wish list doesn’t end with consumers’ environmental and quality expectations. Innovations such as smart labels are on the rise, incorporating radio-frequency identification (RFID), near-field communication (NFC) and temperature-sensitive and interactive elements, enabling the traceability of goods while also ensuring authenticity. Brands are also using tapes and labels as a vehicle to enhance consumer engagement by including QR codes and augmented reality.

We’re here to help you navigate these changes, working with you to create substrate-agnostic, futureproof packaging applications.

Solutions for all applications

Whether you’re looking to enhance the aesthetics, improve adhesion, boost the durability, or increase the resistance of your tape and label applications – or retain these attributes while improving sustainable credentials – we’ll work with you to create the perfect solution.

In our strategically-located application centers on every continent, our experts listen intently, test meticulously, and work hand-in-hand with you to meet your challenges as a truly collaborative team.

Innovation never stops

Our chemists are future-focused and passionate about formulating recyclable packaging products that make a true circular economy a reality.

Whether you’re looking for water-resistant labels for applications such as wine bottles, removable labels for greetings cards, repositionable labels for post-it notes, or more resilient labels for deep-freeze food products, our experts are constantly experimenting and testing chemistries that make all of these applications possible – without you having to compromise between performance and environmental impact.

Not only are we working on new and advanced water-based solutions (after all, we have more than a century of expertise in this area), we are also at the forefront of developing bio-based packaging solutions that set the stage for true market transformation.

The Archroma Packaging Technologies Advantage

At Archroma Packaging Technologies, we have the heritage, the experience, the people, the infrastructure, the knowledge, the global reach and the personalized approach that enable our customers to do great things – not only for the clients they serve, but also considerate of the world we inhabit.

This is the Archroma Packaging Technologies Advantage.

A proven track record

More than a century of innovation in water-based emulsion formulation.

Tailored solutions

We partner with you to provide tailored solutions that perfectly fit your machines and processes.

Technical expertise

Our global technical approach (this might be a stretch to say services) ensure optimal performance of chemistries in production.

Local production

With production facilities in every key market, you’ll get a quicker response to your needs.

Agile testing

Our global lab testing capabilities provide a more agile approach to product experimentation and development.

Broad knowledge pool

Because we provide solutions for a broad range of markets and applications, you’ll have access to unrivalled expertise and resources.

Future-focused

Our focus on bio-based innovation supports you on the journey to even more sustainable packaging solutions.

Responsible innovation

Our processes and products comply fully with regulatory frameworks such as REACH, the EU’s Food Contact Materials Regulation, and international safety standards.