Are your jeans polluting the planet?

WE LOVE:

  • That there is a pair of jeans for every occasion…
  • … but still reflecting your personal style
  • Clothing that does not harm the planet

BUT DID YOU KNOW?

  • Most blue jeans are dyed with synthetic indigo which contains a toxic substance called aniline
  • Powder indigo requires more chemicals in the dyeing process compared to liquid indigo...
  • …all of these end up in the wastewater

The Archroma Way to a Sustainable World: Safe, Efficient, Enhanced. It’s our nature.

1. SAFE – IT’S OUR NATURE TO PROTECT
A solid core: Our deeply rooted goal to protect people and our planet.
Safe to use, safe to release and also safe to wear.

2. EFFICIENT – IT’S OUR NATURE TO RETHINK SUSTAINABLE MANUFACTURING
Innovating application processes that minimize resources and maximize productivity, both in our and our customers’ manufacturing as well as by setting ourselves ambitious sustainability goals.

3. ENHANCED – IT’S OUR NATURE TO ADD ANOTHER LEVEL OF VALUE
Innovation is critical. With it, we create additional effects, functionalities and aesthetics and sustainable differentiation to bring additional value, helping consumers to achieve their goals, for a life enhanced.

PURE INDIGO FLOW / An aniline-free* indigo system that produces authentic denim without compromising our planet

Denisol® Pure Indigo 30 liq
Pre-reduced indigo

  • Aniline-free*
  • This product has received the Cradle to Cradle Products Innovation Institute’s Gold Level Material Health Certificate
  • Same performance as regular indigo
  • Manufactured in our awardwinning Jamshoro production facility (Pakistan)

Setamol® WS p dispersing agent

  • Maintains the indigo dye dispersion
  • This product has a Cradle to Cradle material assessment statement, which permits its use in a Cradle to Cradle Certified certification at GOLD level

Dekol® SN liq chelating agent

  • Reduces water hardness and staining of the dyeing machine
  • This product has a Cradle to Cradle material assessment statement, which permits its use in a Cradle to Cradle Certified certification at GOLD level

Primasol® NF liq wetting / penetrating agent

  • Improved dye penetration
  • Promotes uniform dyeing
  • This product has a Cradle to Cradle material assessment statement, which permits its use in a Cradle to Cradle Certified certification at GOLD level

“SAFE”: IT’S OUR NATURE TO PROTECT / with the PURE INDIGO FLOW system

  • Products used in compliance with ZDHC and bluesign®
  • The indigo is aniline-free*
  • The indigo is Cradle-to-Cradle certified
  • There are additional benefits of resource saving and positive impact on the waste water
  • Controlled and safe chemistry for the consumer
  • Aniline-free*
  • GOTS APPROVED
  • ZDHC Compliant
  • bluesign® APPROVED


* Below limits of detection according to industry standard test methods

“ENHANCED”: IT’S OUR NATURE TO ADD ANOTHER LEVEL OF VALUE / with the PURE INDIGO FLOW system

  • Unique aniline free* system of synthetic indigo dyeing
  • Delivers a more consistent result – better continuity
  • Provide a market difference with a clear promise of sustainability to the consumer
  • Fashion Effects
  • Premium Quality
  • PLANET CONSCIOUS
  • HEALTH CONSCIOUS

PURE INDIGO FLOW / Main benefits in a nutshell

  • Safe products from a reliable global partner who applies international safety standards
  • Aniline-free* dyeing process
  • Less sulfites and sulfates in the waste water (approx. 50% less compared to grain indigo dyeing process)
  • More automated process, less operational resource
  • Enhances consistency of the dyeing process
    • Shade reproducibility (a must for export)
    • Levelness (more 1st quality production)
  • Darker tone achievable
  • Switching from grain indigo to Archroma system the customer has increased the quality of his product
  • The cost impact of the Archroma system is very small compared to the high profit that the customer could generate – value add

The Archroma Way to a Sustainable World / Safe + Enhanced = The Enhanced Collection

1. SAFE – IT’S OUR NATURE TO PROTECT
A solid core: Our deeply rooted goal to protect people and our planet.
Safe to use, safe to release and also safe to wear.

3. ENHANCED – IT’S OUR NATURE TO ADD ANOTHER LEVEL OF VALUE
Innovation is critical. With it, we create additional effects, functionalities and aesthetics and sustainable differentiation to bring additional value, helping consumers to achieve their goals, for a life enhanced.

For expert advice and more information...

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