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HIGH IQ® lastingblackᴾᴿᴼ

Lasting performance for good

The HIGH IQ® lastingblackᴾᴿᴼ color retention program delivers excellent value through color performance. Garments retain their vibrant color even after repeated washing, thanks to specially selected AVITERA® SE Black dyes.

  • lastingblackᴾᴿᴼ is the worlds leading black retention program that delivers value through color performance
  • AVITERA SE supports saving of scarce and precious resources such as water and energy up to 50%
  • Drastically decreases CO2 emissions and effluent discharge up to 50%
  • Enhances longevity as black shades retain their intensity during the lifetime of the garment
  • Enhances durability through longer lasting performance, wash after wash
  • Suitable for EU and US home laundering program
  • Promotes quality and confidence for brands, retailers and end users
  • Allow mills to produce fabrics/ garments free* from p-chloroaniline (pca)
  • AVITERA® SE dyes are bluesign® APPROVED and published on the ZDHC Gateway with Conformance Level 3

  • AVITERA® SE dyes are C2C Certified® Material Health Gold based on version 4.0

     *Current detection limit 5 ppm

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