The Seminar, organized by the Partnership for Cleaner Textile (PaCT), Led by C&A, H&M, Inditex, G-Star, Primark, KappAhl, Lindex and tesco and implemented by Solidaridad, will focus on the following theme: “Enhancing Supply Chain Collaboration for Sustainable Wet processing”.

In collaboration with Keya Knit Composite, a leading manufacturer of cotton knit garments from Bangladesh, Paul Cowell, Apparel & Interior Marketing Manager Asia, Textile Specialties Business, will present a case study on how the BLUE MAGIC process, an innovative product and process by Archroma, can improve the environmental impact for the pre-treatment of cotton knit fabrics. Paul Cowell will illustrate the delivered water and energy savings since Keya Knit adopted the BLUE MAGIC process using the ONE WAY Sustainability Calculator.

With its award winning ONE WAY Sustainability Service that includes its portfolio of ZDHC MRSL-compliant chemicals and dyes, Archroma supports customers in meeting their sustainability targets by providing a fast, measurable and reliable approach to the selection of chemical product and process solutions.

The presentation is taking place on June 16, 2015.

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Media Relations

Marilyn Chua



Notes For Editors

About Archroma

Archroma is a global, diversified provider of specialty chemicals serving the branded and performance textiles, packaging and paper, and coatings, adhesives and sealants markets.

Headquartered in Pratteln, Switzerland, Archroma operates with more than 4,500 employees located in 42 countries and with over 30 production sites.

Archroma is passionate about delivering leading and innovative solutions, enhancing people’s lives and respecting the planet. The company is committed to the principles of "The Archroma Way to a Sustainable World: Safe, Efficient, Enhanced. It's our nature!"; an approach reflected in its innovations, world-class quality standards, high service levels and cost-efficiency.

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