Color affects consumers on an emotional level, and these emotions influence buying decisions.

Archroma, one of the leading global supplier of dyes, provides you with a one of its kind color palette designed to give you the ultimate choice for captivating detergents and cleaners to drive your sales and consumer preference.

Archroma provides a great color palette to design your detergent and cleaner in the color you want.

We also offer special dyes with excellent water solubility to avoid the greying of fabrics after multiple laundering cycles, as well as dyes, that provide an additional brilliance effect.

Featured product portfolio

Below is a select portfolio of Coloration products. If you want to learn more, get in touch.

Contact us

For expert advice and more information...

Contact us

Elsewhere on Archroma

Affiliations & memberships

Archroma are proud members and/or partners with the following organizations

View All »
Contact us