Brighten your textile and eliminate greying of soft shaded colors

Archroma has been the global leader for optical brighteners for the textile and paper industry for several decades. It now has decided to bring its expertise and innovation power in whiteness and brightness to the detergents market as well to ensure that laundry will stay and become even whiter and brighter in the future.

Why to use?

  • Achieve higher levels of whiteness and brightness
  • Prevent greying of white and soft colored garments after multiple wash cycles
  • Provide and maintain color brilliance
  • Improve the cleaning efficiency in the laundry process

Featured product portfolio

Below is a select portfolio of Whiteness & brightness products. If you want to learn more, get in touch.

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For expert advice and more information...

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Affiliations & memberships

Archroma are proud members and/or partners with the following organizations

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