Can we create super bright and white paper with less chemistry?

WHAT WE LOVE:

  • High-quality white paper…
  • …for prints with contrast and bold colors

BUT DID YOU KNOW?

  • Creating whiteness requires high amounts of tints as well as optical brighteners …
  • …which tends to come at the expense of brightness

The Archroma Way: Safe, Efficient, Enhanced. It’s our nature.

  1. SAFE – IT’S OUR NATURE TO PROTECT
    A solid core: Our deeply rooted goal to protect people and our planet.
    Safe to use, safe to release and also safe to wear.
  2. EFFICIENT – IT’S OUR NATURE TO RETHINK SUSTAINABLE MANUFACTURING
    Innovating application processes that minimize resources and maximize productivity, both in our and our customers’ manufacturing as well as by setting ourselves ambitious sustainability goals.
  3. ENHANCED – IT’S OUR NATURE TO ADD ANOTHER LEVEL OF VALUE
    Your innovation is critical. Additional effects, functionalities and aesthetics give additional value, helping consumers to achieve their goals, for a life enhanced

SMART WHITE / A system to optimize production even at the highest whiteness level for high quality paper… and less resource usage

Leucophor®
Wet end disulphonated optical brightener

  • High fixation rate
  • Highly concentrated
  • Urea-free*

Cartawhite® XL
Surface tinting dyestuff

  • Builds whiteness without destroying brightness
  • Enables OBA & Colorant reduction

Cartaren® & Cartasol®
Wet end tinting colorants

  • Shade control with blue & violet
  • For high performance Cartaren® is recommended
  • For cost-controlled whiteness Cartasol® is recommended

Leucophor®
Surface hexasulphonated optical brightener

  • ColorLok™ compatible
  • Urea-free
  • Highly concentrated*

“SAFE”: IT'S OUR NATURE TO PROTECT / with the SMART WHITE system

  • REACH registered
  • In line with Nordic Swan & EU-Flower requirements
  • Urea-free*
  • BfR food contact compliant
  • Urea Free
  • BfR compliant
  • EU flower compliant
  • Nordic Swan Compliant
  • BfR compliant

“EFFICIENT”: IT'S OUR NATURE TO RETHINK SUSTAINABLE MANUFACTURING / with the SMART WHITE system

  • Cost optimization through reduction of optical brightener & colorants
  • Quick fixation enables high control in production
  • Maintains high fixation rate in soft water conditions
  • High performance in presence of calcium salts
  • Cost Optimization
  • Resource Saving

“ENHANCED”: IT’S OUR NATURE TO ADD ANOTHER LEVEL OF VALUE / with the SMART WHITE system

  • Truer, cleaner white with improved contrast & printability resulting in a quality product
  • Highest level of whiteness and brightness
  • Premium Quality
  • Whiteness
  • Brightness

SMART WHITE / Main benefits in a nutshell

  • Safe products from a reliable global partner who applies international safety standards
  • Compliant with REACH , Nordic Swan, EU Flower & BfR
  • Reduced chemical usage
  • Truer, cleaner white with improved contrast and printability resulting in a quality product
  • Highest level of whiteness and brightness
  • Optimized and efficient process due to less out-of-specification paper
  1. SAFE – IT’S OUR NATURE TO PROTECT
    A solid core: Our deeply rooted goal to protect people and our planet.
    Safe to use, safe to release and also safe to wear.
  2. EFFICIENT – IT’S OUR NATURE TO RETHINK SUSTAINABLE MANUFACTURING
    Innovating application processes that minimize resources and maximize productivity, both in our and our customers’ manufacturing as well as by setting ourselves ambitious sustainability goals.
  3. ENHANCED - IT'S OUR NATURE TO ADD ANOTHER LEVEL OF VALUE
    Your innovation is critical. Additional effects, functionalities and aesthetics give additional value, helping consumers to achieve their goals, for a life enhanced.


* Below limits of detection according to industry standard test methods

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