Björn Borg, the Swedish sports fashion brand, proudly incorporates Archroma’s award winning AVITERA® SE dyes and High IQ® Lasting Color ECO technology in their popular Centre collection for both men and women.
Driven by an unwavering commitment to sustainability, Björn Borg relentlessly pursues the exploration of eco-friendly materials and techniques, aiming to minimize both carbon footprint and water consumption.
Learn more about Björn Borg here: https://www.bjornborg.com/en/stories/sustainability/high-iq-lasting-color-eco/


Archroma is advancing sustinable, high-performance textile solutions globally without compromising competitiveness. In an interview with ChemAnalyst, Vice President - Commercial Dhirendra Gautam outlines the company's strategy, partnerships and innovation platforms driving this transition.

We have released the Sustainability Report for FY2025.

Archroma has been awarded Champion status at the 2025 adiFormulator Award by adidas.

New series of research laboratories in Mumbai marks a significant milestone in the centralization and expansion of its global Innovation Center of Excellence.
Archroma are proud members and/or partners with the following organizations